Kay Allison creates innovations grounded in consumer insight. In 2014, her clients produced $2 billion in new revenue from this work.
Previous clients in the conventional food space include: Kraft Foods, PepsiCo, Mondelez, Tyson and ConAgra. Innovations include transforming United Airline’s food program into its successful Buy on Board Meals and expanding the appeal of the Trojan brand to women through Trojan Vibrations.
Kay founded Boulder Farm Team along with Mark Retzloff and Bill Capsalis. We help emerging natural/organic companies create premium value.
Kay’s a working mom (31 years and counting), authored Secrets from the Innovation Room, and created The Energy Annex, an award-winning, innovative focus group facility.